In beta — free

We combine all the Signals to create The Index.

The portfolio SEO command center for solo operators, small teams, and boutique agencies. Same category as Conductor and BrightEdge — synthesizing signals across every site you manage and naming tonight's highest-impact edit — without the $40K enterprise contract or the in-house analyst they assume you have.

Pull every signal from Google Search Console, Analytics, and Ads. The Brain reads them across 17 named diagnoses — position decay, content depth, cannibalization, drift, freshness, trust signals, intent shifts — and ranks the work by likely impact and effort. The Index shows what to fix next, why, and what changed when you applied it.

bytheindex.com / tools
The Index · Top 7 4 sites · refreshed 14m ago
87
📐 snippet-problem /guides/widget-comparison
"best mid-range widget 2026" pos 7.3 · 1,937 imp/d · CTR 0.7% (expected 5.4%)
title/meta needs work · standalone-citable lead missing
71
⚔️ cannibalization /reviews + /comparisons
"widget a vs widget b" 2 URLs splitting 19,041 imp · neither in top 10
pick winner by query-relevance + redirect the loser
64
📚 content-depth-problem /reviews/widget-a
"widget a review" pos 14.2 · 1,796 imp · 28d flat at the cliff
add information gain · comparison table + primary data
58
🔻 drift /about
"about [brand]" pos 11.4 → 17.1 over 28d, site-wide drift signature
top-ranking URL across multiple queries · diagnose what changed
52
🚀 promote-it /guides/widget-setup
"how to install widget" engaged sessions ↑ · impressions flat · discovery problem
internal links from /guides/* cluster + supporting content
47
🔗 low-internal-bridging /reviews/widget-c
"widget c review" isolated from cluster · 0 inbound from /guides/*
bridge from primary content + add to comparison roundup
38
📅 stale-content /blog/getting-started
"getting started with widgets" last reviewed 412d ago · pos 9 → 13 over 90d
refresh content + bump publishDate + add current data

A representative Index — seven edits ranked across four sites.

Five tabs deep, every morning.

If you run more than one site, you know the routine. Open GSC for site one. Note three pages that slipped. Open the rank tracker tab. Note which keywords moved. Open GA4 for the conversion number. Then start over for site two. Half an hour gone before you've decided what to actually edit.

Most SEO tools make this worse. They show you more data, in more dashboards, in more tabs. None of them rank one edit as your highest-impact fix across your whole portfolio.

Watch

Every site you connect, refreshed three times a day.

Connect GSC, GA4, and Google Ads per site. BTI pulls 3× daily, derives windowed trends (d7/d28/d90), tracks Google's URL Inspection coverage state, and refreshes site health verdicts continuously. Add a site, see it the next morning.

  • Per-site verdict: recovering / growing / stable / softening / declining
  • Visibility trajectory: d7 vs d28 vs d90 windows
  • URL Inspection coverage state per top-impression URL
  • Sitemap auto-resubmit when content changes
bytheindex.com / tools / site-health

Site health · last 90 days

Recovering — d28 imp +47% vs d90.

82

Three queries crossed back into top 10 last week. Two pages still in extended drift; the drift diagnosis fired on both this morning with high statistical confidence.

D7 imp/day 2,847 +12%
D28 imp/day 2,541 +47%
Avg position 18.3 ↓ 2.1
URLs ranking 142 +8

Daily impressions · 90 days

Rank

The Brain, one Index.

The Brain scores 17 named diagnoses against every URL nightly. BTI combines the scores into The Index — your ranked queue of highest-impact work — ordered by likely impact, effort, and confidence. The top item is one edit, with the diagnosis, the evidence trail, and the GSC baseline you can verify against.

Unlike per-property tools, the Index spans every site you've connected. Open it whenever you're starting work; pick the top item.

Measure

Every page tells you what's happening to it.

Click any URL and you see its command center: GSC trends, GA4 sessions, which queries rank for it, which other pages compete for those queries, and what Google's URL Inspection thinks of it. Every agent card shows what it caught on that URL — no clicking through five tools.

  • Joined [page, query] data — see which queries rank on THIS URL
  • Cannibalization detection — find sibling pages competing for the same query
  • GSC URL Inspection deep-link — request re-crawl in one click
  • Mark-applied captures the baseline; check the lift 14 days later
bytheindex.com / tools / page-view ?url=/guides/widget-comparison

/guides/widget-comparison

Updated 2026-04-30 Google: Indexed Last crawled 12d ago

📐 snippet-problem HIGH

pos 7.3, CTR 0.7% (expected 5.4%) on "best mid-range widget 2026".

View diagnosis + evidence →

⚔️ cannibalization HIGH

/comparisons splits 843 imp for "widget a vs widget b" — neither in top 10.

View cannibalizing pair →

Queries ranking on this page (7) from GSC joined [page, query]
QueryImpClicksPosCTR
"best mid-range widget 2026"1,9371414.60.7%
"widget comparison guide"1,124229.22.0%
"widget a vs widget b"8431111.41.3%
"affordable widget reviews"412513.81.2%

What the Brain watches for.

Every URL across your portfolio is scored against 17 named diagnoses the Brain knows. Each diagnosis is a named cause, not a generic alert — the Brain tells you what's wrong and why it thinks so, with the evidence trail to back it up.

Position & rankings

  • snippet-problem Good position, low CTR — title/meta or snippet needs work
  • content-depth-problem Stuck at pos 11-25 — needs information gain, not polish
  • drift Queries slipping on a previously stable URL
  • freshness-decay Competitors publishing fresher content for your terms
  • snippet-aware-no-click In the AI Overview, low CTR is by design (don't kill the page)

Site structure & indexing

  • cannibalization Two or more URLs splitting one query — neither wins
  • template-parity Missing title / meta / canonical / JSON-LD / H1
  • indexing-disconnect Impressions in GSC but URL Inspection says not indexed
  • low-internal-bridging Page isolated from its content cluster

Content lifecycle

  • stale-content Page not reviewed in N days, ranking slipping
  • promote-it Qualified engagement but low impressions — discovery problem
  • early-discovery-stalled Page indexed but discovery stalled in first 90 days

Site-level health

  • focus-bucket-collapse Focus queries declining site-wide — the real SEO concern
  • brand-acquisition-collapse Brand-acquisition queries declining (marketing concern, not SEO)
  • retention-only-decline Portal/login queries declining (customer ops, not SEO)

Local & service signals

  • geo-coverage-overlap Service-area pages competing with each other
  • service-differentiation-weakness Service pages too similar to competitors' positioning
  • weak-trust-signals Thin trust elements (reviews, NAP, credentials)

Each diagnosis carries two dimensions of confidence — how sure we are the problem is real, and how sure we are the proposed fix will work — plus provenance: own-history, account-history, app-cohort, or published research. You always know why the Brain thinks what it thinks.

The brain

BTI knows the SEO trends — because BTI tracks them.

Every agent's decision is governed by BTI's brain: a continuously updated set of opinions on what works in SEO today. The brain applies uniformly across every connected site.

FAQ rich results were fully removed from Search
Google, May 7 2026 (originally restricted Aug 2023)
The Brain doesn't recommend FAQPage schema.
Schema additions don't lift AI citation rates
Ahrefs controlled test, 2026
The Brain doesn't recommend schema as an AEO tactic.
AI answer inclusion produces no clicks by design
Multiple studies, 2026
The Brain doesn't flag pages for deprecation based on CTR alone.
Information gain beats voice polish at pos 11-25
Information-gain patent + observation
The Brain prioritizes adding primary data, comparison tables, custom visuals.
Lead paragraph must be standalone-citable
ChatGPT Search web.run analysis
The Brain verifies opening passages directly answer the ranking query.
Custom visuals lift organic up to 110%
Search Engine Land 47-article test, May 2026
The Brain flags pages with only stock imagery as visual-upgrade candidates.

Where BTI fits

In your stack, not on top of it.

You're already paying for SEO tools. BTI doesn't try to replace most of them — and where it does, you'll know exactly why. Here's the honest map.

BTI replaces

Rank trackers AccuRanker, SerpRobot, Nightwatch
The Index includes daily rank data from GSC. No separate tool needed.
Site auditors Screaming Frog, Sitebulb
Template-parity diagnosis + audit rules cover title/meta/JSON-LD/H1/canonical.
Multi-site dashboards Looker Studio buildouts, agency reporting
The Index is the dashboard. Across every site, every signal, one queue.
Enterprise SEO platforms Conductor, BrightEdge, seoClarity
Same job. ~10× cheaper. No analyst on staff required.

BTI pairs with

Ahrefs / Semrush keyword research, backlink analysis
BTI uses keywords you already rank for (from GSC); no volume database. Keep using these for research.
SpyFu / Ahrefs exports competitor keyword gaps
BTI's content-gaps page consumes your SpyFu Kombat export and renders the analysis in portfolio context.

BTI partially replaces

Clearscope / NeuronWriter / SEOGets entity-level page scoring
BTI tells you which URLs need information gain and what kind. For 1-100 page scoring against the SERP, keep using one of these.

The honest version: a 3-5 site operator running Ahrefs + AccuRanker + Clearscope + Screaming Frog + a custom Looker Studio dashboard is spending ~$6,400/year plus their own analyst time. BTI replaces ~$3,500/year of that and folds the rest into one queue.

Beta is free.

BTI is in active beta. Connect your sites, run the agents, ship the edits. No card required.

Free during beta — paid pricing is TBD
TBD
  • Unlimited sites during beta
  • All eight agents — no tier-gating
  • Every query GSC reports
  • Cross-site brain on every connected site
  • 30 days' notice before any paid launch
  • Beta users get a permanent discount when paid lands

See your sites the way BTI sees them.

Beta is free. We open it in batches to keep the surfaces working as new tenants onboard. Drop your email and we'll send an invite.